Keeping your brick-and-mortar store clean at all times is a no-brainer. There may be one area people tend to not take seriously, though—the storefront windows.
How can dirty windows sabotage your business? You’ll be surprised to know how a mundane task such as cleaning your windows can make a huge difference to your brand.
Don’t believe it? Check out these five vital reasons to start scrubbing your store windows, pronto!
Your windows serve as the face of your store. Customers will have to look at them to check out what your business has to offer. And you know what happens when you screw up your first impression—you’re likely to lose those customers forever.
No one wants to go inside a store with windows full of dirt and grime. That’s a surefire way to drive customers to the next shop in town.
Make sure your glass windows are spic-and-span. Cleanliness instantly transforms your store into an inviting haven—and gives your customers something good to look forward to when they step inside.
You’ll Make a Striking First Impression
You’re Putting Your Products in the Spotlight
The storefront is where you usually put your new and best-selling products on display. But even when you’ve got the best items to show off, they won’t look presentable when you have shabby windows blocking the view.
Don’t let a dirty storefront ruin your perfect display. Make sure to regularly clean your windows using the right tools.
Sometimes, a towel and a squeegee don’t make a good-enough job of cleaning your windows. They may have accumulated dirt over time, making them extradifficult to clean. Another scenario is having high windows that make cleaning the entire surface difficult or even impossible.
In this case, hire a professional window cleaning service. These companies are equipped with the right window cleaning tools and technologies to make surfaces spotless and streak-free.
Letting light into your store does more than just brightening up the room. It highlights your display, lifts one’s mood, and even increases sales!
When you’ve got dirt and grime covering your windows, however, you’re less likely to reap the benefits of natural light. Don’t let this happen. The simple act of cleaning your windows saves you money on electric bills, lifts your employees’ moods, and encourages customers to check out and make that purchase.
You Get Good Lighting
You Keep Your Customers—and Employees—Safe
Dirt and grime can build up on glass surfaces, both inside and outside. When you leave it that way over time, they’ll get harder and harder to clean, ruining the indoor air quality. This can easily trigger allergies and other illnesses for your staff. A worst-case scenario would be customers reporting you for operating an unhygienic shop.
Get started by regularly dusting off your windows and giving them a good shine. Keeping your entire store free of dust and dirt is a must if you want to keep your employees and customers healthy.
Think about it—investing in a reputable window-cleaning service lets you save big time in the long run.
When you’ve got squeaky clean, spotless windows, you won’t need to add more lighting and save on power costs. By letting in natural light, you’ll have a healthier and happier staff, saving you on employee health-care costs. You won’t need to replace stained windows when you follow a regular cleaning schedule, getting rid of miscellaneous costs that’ll only hurt your finances.
On top of all this, you’re building a good name for yourself—and free marketing is the best marketing. You don’t want to be that store with the creepy windows. When you ace one good thing for your brand, the rest will follow. It’ll only be a matter of time until customers start preaching about your service to others.
You Get Rid of Unnecessary Costs
Get Started with Clean Windows
You don’t have to spare time to clean windows by yourself. After all, you’ll need all the time you can get making sales and improving your business. Hire a window-cleaning service that’ll help you clear up your windows and your business’ future.
